Speaker: Alex Turkovic - Sr. Director, Customer Experience at Belfry

There is so much information out there now about digital CS yet there still exists a lot of confusion about what it is - and perhaps more importantly - how to go about building a strong digital program. While we won't necessarily go into detail about the 'bells and whistles' of digital in this talk, we will go over the four foundational building blocks, or pillars of a strong program upon which you can build out the customer experience of your dreams! At the end of the session, you'll gain access to a self assessment, which you can use to gauge your own program's digital maturity and how to address some gaps you may have.